Tamara Burke

Tamara Burke

Victoria’s Secret was founded in the same year I graduated from high school by a man who put in eight years studying the lingerie market after trying to buy underwear for his wife in a department store. He must grossly understate his disappointment in the experience to have spent almost a decade studying the market before launching the first Victoria’s Secret retail store in California.

Or, like the rest of the Victoria’s secrets, the origin story is just another part of the brand’s carefully curated image.

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